Business executives, besides pivoting and innovating and disrupting – are also proclaiming. Their future is relatively “the betterment of society.” Because Marketing and CEO's tell the future in metaphors, the future must be relatively simple. How in the world could they personalize clouds for global unity, platforms that serve all mankind, be faithful to science – without using metaphors? Few of us actually comprehend the technical realms of cloud networks or AI. It's much easier to say they've tapped into the deep reservoir of the human brain-of-things.   
Marketing does not require the business world to be too discerning when the public consciousness has already accepted, even become awestruck by the possibility of becoming smarter and better.
 
(i.e.) ‘Artificial intelligence seems to be so abstract. I can’t touch it but everyone is getting it. It must be the future I am seeking, to be superhuman.’

The marketing of future is redundant at this moment. More than the tech firms are speaking of it: it’s every business.  Here I diverge – to talk about people.
IF businesses market future by promising "how biological brain research can drive A.I. innovations, and what it might take to make leaps in A.I. capabilities."   - don’t they also need employees to step forward to create and deliver? Of course. But past performance and career achievements cannot authenticate futurists, even where no good definition of it exists. There is an analytical problem for the hiring body. Presently, business culture values metrics more than relying on the language we use to personally define ourselves.  We over-value science and its theories to translate human attributes into another language. *Neuro-psychology is one popular assessment tool for translation. By definition, metrics need data, data needs structure, structure needs a translation language. So goes the individual into that relative cloud where evidential and logical human capabilities become metaphors before the employer, the physician, the government, the school. What is the metaphor? Your brain is intelligent, we determine IQ with tests, the tests are science-trusted, science has given us AI, AI will give us the future.

 This is not a workforce only phenomenon.  The real test for all of us is about who can fool the artificial intelligence. That is the future.

*Neuropsychology, as compared to psychology, ascribes human values to thought patterns, reasoning patterns and using definitions within neurology, therefore, brain-centered and not skills-centered.

The very first thing I did before writing this blog was to visit Amazon.com to search on job and career-related chaos. I was enlightened and surprised at the complexity of the subject – my present daily experience is so chaotic that it’s pushed me to find out more how it works.  My present experience isn’t momentary but, permanent and unpredictable chaos as long as I am here.
 
By way of hundreds of titles, I learned you can manage chaos, thrive in it, thrive on it, build it into management systems, it is not industry specific, it can be remediated and, yes, it has strategic value. There are theories about chaos as cause and effect. Then, chaos has a “how to” contribution for those who want more of it. It's human and digital. It can lead to personal failure or success.
 
If you used the word on a resume would it translate well? Is chaos managed, intentional, leader-less, strategic where you work?  In my new post-career position, chaos must be assumed and also very managed. It is also shared – my workforce understands and accepts this even if no worker understands its complexities.

You might say I’m learning to manage chaos first as a human nature reality and second with a digital support role. If I think of it as a skill, then I can write it out like a performance metric on my resume. Such skills are developed in the most unusual circumstances; not so much by the book but by persevering. A clearly current example would be defining the chaos of an ICE officer versus that of a late-night building security desk job. Another, think of the chaos CEO's are causing by going strongly into the political culture versus those CEO's who never engage at all. They choose between a level 1 and 10 on the chaos generation scale. Job loss? Yet another manifestation of career chaos.


R. Waters, 2018, 2025
You can now purchase, Shaken Leaders. an ebook at the Kindle Store
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I’m better now, much better, even if I can’t quite describe how.
 
Well, I know why I am better but first let me say, I haven’t been ill; there has been no recovery associated with my improved self.  I’m hoping my improvement is for the betterment of society, too. Yet, when I began posting details of my improvement on social media I received well-wishing replies, sincere questions about my prior health issues and happy emoticons.
 
Way back in 2018 I met with genetic counselors whose role was informing users of their services – notice I didn’t say “patients” because we aren’t patients – about the map of their entire genome. It was my decision based on their genomic sequencing service to knockout 4 of my 20,000 genes and to alter another 4 with disease-latency. I know what you’re thinking: my parents carried cancerous but latent genes associated with breast and brain tumors. Yes and no, sort of.  The counselors defined my account as fairly clean; it was rather, a 500 year historical relationship to African and Sub-Asian DNA that proved those cancers could activate inside chromosomes. Incredible fact of my DNA wouldn’t you say, here in 2028?
 
I’m better now with those latent genes altered and removed. I just wonder every day what the changes to me could do one day or even do to my kids and grandchildren. Still, I’m a better human now; feeling much better about myself.  And, I got a call from an ad agency to be in a TV commercial for a pharmaceutical firm. I was sorry to turn down their offer. The setting was a family picnic with happy dogs and old and young people on a lovely wheat farm – all the things I’m allergic to.

Robert Waters, 2018blog